ABOUT

The people and brands we admire most are those who don't complain about things being broken, but rather roll their sleeves up to try fix them. They're not afraid of failure or ridicule — they just go for it and do what needs to be done. The point is: back yourself and be brave. Push new boundaries, try new things, and don’t be afraid of failure. As a company, we’re more afraid of blending into a sea of sameness than failing while trying something new.

To us, making coffee for our fellow workers is a little ritual that is symbolic of something bigger: a shared value of being generous. Whether it’s coffee, tea, or a sandwich — be the first to get up to make it for others. Then, apply this generous spirit to the way you interact with clients and people we care about. As a company, let’s be generous with our time, our expertise, our shared workspaces, and our resources for meaningful causes.

Ask yourself daily: 
“Is what I’m doing right now the smartest way to do it?”
“Is this adding real value to the people I’m doing this for?”
“Is this the best solution and is it answering the right problem?”
“Is there a way to automate this?”

Needs no explanation. Just care for everything you do, care for the people you do it for and care for our planet. Give a sh*t or go home.

Some say "nice people finish last," but not here. Nice people are great people to be around and they're the types of people we want to work for and with. If you forget all the other values, you only need to remember to "just be nice".