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Polestar

Profiling the Polestar Design Aesthetic

Polestar is a brand that truly embodies the philosophy of starting with great user-centric design. Every element of the Polestar range is carefully considered and crafted to surprise and delight drivers and reduce the product's impact on the environment and climate. As EV enthusiasts, we've long admired Polestar and are delighted to work with Polestar New Zealand on this new content campaign – Polestar Profiles – which we conceived and are producing. Featuring our very own Mark Townshend in the first episode, Polestar Profiles will feature some of New Zealand's leading designers across various disciplines.

All photography by Christopher Collie.

Scope of work
Art Direction
Campaign Concept
Photography
Videography
Awards
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